Catherine Connolly

Social Media and Design Strategist

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Charlotte, North Carolina

A Bit About Me

I am always looking for a new adventure. (Want to go for a drive? I'm in.)
I can make the perfect music playlist for any occasion or feeling. (I can be the DJ for your next function)
I love creating (opportunities, friendships, plans... and of course digital media)

Increased social media reach by 3.2k% on Facebook and 1.6k% on Instagram for Jenkins Restorations, and by 123.1k% on Facebook for their subsidiary company, Jenkins Environmental, through strategic content planning and paid social tactics.
Collaborated with company directors to create a new sales and marketing portfolio of brochures, trifolds, conference displays and other marketing collateral to support company service lines and goals.
Tracked and analyzed social media performance metrics, regularly generating detailed reports to update the company on growth, engagement, and campaign success

Utilized Photoshop and Canva to design visually captivating and engaging content for social media platforms including Twitter, LinkedIn, and Facebook.
Boosted viewership and engagement rates on the company's social media accounts.
Achieved a 244% increase in Facebook profile reach within six months.
Implemented Google Sheets to gather data from clients' Google Business Profile, ensuring the success of our services.

Utilized InDesign to craft visually appealing page layouts and ad placements.
Established strong communication with clients to ensure accurate and appropriate advertisement placement.
Collaborated with newspaper editors to produce high-quality newspapers.
Designed both print and online ads with Canva and InDesign, tailored to meet client specifications.

Maintained optimal functioning of the library at all times.
Offered prompt and helpful assistance to students seeking information within the library.
Ensured a well-organized and efficient library experience for patrons to facilitate study and book search.

Directed a team within a dynamic restaurant environment to promote effective operations and organization.
Leveraged Photoshop, InDesign, and Canva to create visually appealing social media content that increased customer engagement.
Advertised restaurant events and promotions on social media, including collaborations with partner companies.